American Express becomes the first brand to integrate with the wildly popular Coachella app.
Entering the wearables market with Jawbone
A first-of-its-kind fitness wearable with built-in American Express payment technology.
Partnering with Apple Pay
A revolutionary mobile-payment partnership.
A better way to bank
Bluebird and prepaid offerings promote financial inclusion.
Digital payments innovation
American Express pioneers social commerce.
Serve: A virtual payments platform
Digital alternative expands payment options.
The first Small Business Saturday
American Express encourages “shopping small” on the Saturday after Thanksgiving.
AmEx goes mobile with an app
Keeping pace with Card Members on the move.
American Express goes social
Starting with OPEN Forum and extending to other social media.
Centurion Card is an instant classic
Offered by invitation only to U.S. and U.K. Card Members.
Membership Miles introduced
More than 600,000 U.S. Card Members enroll in the program.
American Express enters the small business space
Offers customized Corporate Cards to small business owners.
The Platinum Card debuts
American Express strengthens its position as a leader in premium cards.
The American Express logo becomes the Blue Box
The redesign commemorates the company with one easily recognizable logo.
The debut of the Corporate Card program
By the early-1970s, there were over 200,000 Corporate Card Members.
The introduction of “Member Since”
Card Members can now take pride in their anniversary card date.
The first American Express Card
American Express launches its first Card in the U.S. and Canada.
The invention of the traveler’s cheque
AmEx’s innovative design protects against loss, theft and fraud around the world.
American Express is born
Delivering packages, valuables and other goods.